Guidelines for Handling Cookies and Personal Information
By visiting one of Optima Sport’s websites, you accept this cookie and privacy policy.
Overview
1. General
2. Cookies
2.1 What are cookies?
2.2 What do we use cookies for?
2.3 How long do we store cookies?
2.4 How do you avoid cookies?
2.5 Third-party cookies
2.6 Cookies from Google/traffic measurements
3. Personal Information
3.1 What is personal information?
3.2 How long do we keep personal information?
3.3 What do we use personal information for?
3.4 Integration of data
3.5 How do we protect your personal information?
3.6 Can we change the processing of personal information?
4. Contact
1. General
When you click on optimasport.com’s websites, optimasport.com collects information about you. Below you can read about the information gathered, including how the information is processed, what it is used for, who has access to the information, and whom you can contact if you have questions or objections regarding the information gathered. optimasport.com gathers information about you in two ways:
– Using cookies
– By you providing information yourself
2. Cookies
2.1. What are cookies?
The first time you visit one of Optima Sport’s websites, you will automatically receive one or more cookies. You will also receive cookies when you make searches or visit sub-pages on our websites. A cookie is a small text file stored in your web browser (such as Internet Explorer, Firefox, Chrome, Safari, Opera, etc.) that registers you as a unique user. Cookies make it easier to use the internet because you don’t always have to start from the beginning. In other words, the website can use a cookie to remember information about your preferences. For example, it's a cookie that ensures that you don’t have to log in to a site, such as sweetdeal.dk, every time you visit.
2.2 What do we use cookies for?
Cookies inform optimasport.com about your visit and your behaviour on our websites and other digital platforms.
To determine who visits optimasport.com’s websites, we use cookies to keep demographic and user-related statistics. We gather information about when and for how long you visit a website, which and how many sections, articles, and other products you visit, whether your computer has visited us before, which browser and operating system you are using, your IP number, which adverts you see, etc. In this way, we can ensure that you are not exposed to the same banner ads repeatedly, while at the same time, we can try to display ads that you might find interesting. With your permission, we use the information gathered to target our direct marketing to you. We also use the information to document and clarify the value of advert displays for our advertisers.
These cookies are called first-party cookies and are set by optimasport.com.
2.3. How long do we store cookies?
The cookies sent to you will be stored on your device for a varying number of months, calculated from the last time you visited one of Optima Sport’s websites. Every time you revisit a website, the period is extended. The cookies in question are automatically deleted after they expire. You can read about how to delete cookies below.
2.4 How do you avoid cookies?
If you do not want to receive cookies, you can block all cookies, delete existing cookies from your hard drive, or receive a warning before saving a cookie. Click here for instructions on how to configure this on your browser/smartphone. Note that the instructions apply for most browsers and smartphones, but some are not mentioned.
You can always use the help function in your browser for more information about cookie settings. You can usually do this by pressing “F1” on your PC. Search for “cookies”.
2.5 Cookies from our cooperating partners.
These are called third-party cookies and can be used by various ad networks, analysis and search engine companies, etc. These cookies are used to show targeted adverts and articles, etc., based on the sections, articles, and other products that you have visited. This form of advertising is called retargeting or behavioral marketing.
2.6 Cookies for measuring traffic.
optimasport.com uses cookies from Google to measure traffic on our websites. This gives us knowledge about the number of visits and user behaviour. The information gathered using Google Analytics is sent to and stored by Google.
3. Personal Information
3.1 What is personal information?
Personal information is all kinds of information that to some extent can be attributed to you. When using our websites, we gather and process various such data. This happens, for example, during normal access to content if you sign up for our newsletter, take part in competitions or surveys, register as a user or subscriber, and in connection with other services or purchases.
3.2 How long do we keep personal information?
The information is kept for the time allowed by law, and we delete it when it is no longer needed. The period depends on the nature of the information and the reason for storing it. It is not possible to specify a general timeframe for when information is deleted.
3.3 What do we use personal information for?
If you have consented to receive direct marketing with news and offers, and so on, from optimasport.com or third parties, your name, e-mail address, phone number, and address will be used for direct marketing until you request us to stop (opt-out).
If you wish to change your personal data or have it deleted entirely from our database, you can contact us (see contact details at the bottom).
3.4 Integration of data.
The data we gather from your different visits to one of Optima Sport’s websites can be combined. We can also combine your online behavior with the information you provide when registering as a subscriber or user of a service. We also integrate data from third parties.
3.5 How do we protect your personal information?
The data we gather about your use of our websites, which articles you read, etc., is only used in aggregated form, meaning it can't be used to identify you as a person. We use this aggregated data to understand user behavior and to improve our websites.
3.6 Can we change the processing of personal information?
We continuously adapt our processing of personal data. We will update and change this policy accordingly.
4. Contact
If you want to access the data registered about you at optimasport.com, contact customerservice@optimasport.com.
If incorrect data has been registered, or you have other objections, you can contact the same place. You can get insight into what information is registered about you, and you can object to a registration according to the rules in the Personal Data Act.